Quick Commerce
(White Label)
Zepto, one of India’s fastest-growing quick commerce brands, has been redefining how consumers shop by delivering essentials in just minutes. As part of their category expansion, Zepto was launching seven new product categories, aiming to reach deeper into everyday customer needs and preferences.
To support this major push, we were brought on board for a white–label collaboration, where we worked behind the scenes to craft engaging scripts and visual treatments for a series of ad films that introduced these categories in Zepto’s trademark tone – quirky, relatable, and super-fast.
We conceptualized and delivered scripts and visual directions for 7 unique video ads, each tailored to highlight a new category in Zepto’s growing inventory. From ideation and tone-setting to scripting and scene-by-scene visual guidance, we ensured that every film stayed aligned with Zepto’s energetic, urban, and youthful brand voice.
The videos, later animated by other production partner, helped create category-level recall and drove home the messaging that Zepto is no longer just about groceries – it’s about everything you need, delivered in minutes.
Got a PROJECT
IN MIND?
