Project Bodega was a bold, US-based e-commerce app that brought together buyers, sellers, digital artists, musicians, and content creators under one dynamic platform. It allowed influencers to directly connect with brands, negotiate deals, and collaborate seamlessly – creating a creative marketplace like no other. We were brought on board to design a logo that captured this energy and to craft a funky, high-impact video that would serve as a precursor to the product’s launch.
Result
We created a vibrant, edgy brand identity that stood out in the saturated creator economy space. For the video, we blended motion graphics, bold typography, and a tongue-in-cheek narrative tone to bring Project Bodega’s unique value proposition to life. From scripting and storyboarding to full production and post – everything was handled in-house, ensuring a cohesive and compelling launch asset that generated intrigue and excitement around the platform.